Rafa Nadal

Museum Xperience

Opening May 2017.

Manacor, Mallorca.

WHAT DID IT CONSIST OF?

Rafa Nadal Museum Xperience is more than a museum. Throughout its 1,500 m2, you will be able to have fun and compete with your friends, while learning the values of sport. The Museum is a unique space where you can live your own sports experience and enjoy the latest technologies. RN Museum Xperience represents the values that characterize its ambassadors, Rafael Nadal and his Foundation. All its exhibition spaces offer an important educational and didactic component, while its experiential areas represent his sport and life skills and values. Values such as effort, self-improvement, companionship, commitment or fair play are the pillars of the Rafa Nadal Museum.

Komodo was responsible for conceptualizing the entire space, we took care of the design and production with an assembly of more than four months scaling each of the areas to the smallest detail. Together with Rafa Nadal’s team, we currently work in all areas of communication, graphic design and conceptualization of the different business units of RN Sports Centre, where RN Museum Xperience is located.

Rafa Nadal

Museum Xperience

Opening May 2017.

Manacor, Mallorca.

WHAT DID IT CONSIST OF?

Rafa Nadal Museum Xperience is more than a museum. Throughout its 1,500 m2, you will be able to have fun and compete with your friends, while learning the values of sport. The Museum is a unique space where you can live your own sports experience and enjoy the latest technologies. RN Museum Xperience represents the values that characterize its ambassadors, Rafael Nadal and his Foundation. All its exhibition spaces offer an important educational and didactic component, while its experiential areas represent his sport and life skills and values. Values such as effort, self-improvement, companionship, commitment or fair play are the pillars of the Rafa Nadal Museum.

Komodo was responsible for conceptualizing the entire space, we took care of the design and production with an assembly of more than four months scaling each of the areas to the smallest detail. Together with Rafa Nadal’s team, we currently work in all areas of communication, graphic design and conceptualization of the different business units of RN Sports Centre, where RN Museum Xperience is located.

Presentation of sports programs Training Camp

Project RNSC-Rafa Nadal Academy by Movistar.

April 28, 2017 – Rafa Nadal Sports Centre.

WHAT DID IT CONSIST OF?

Training Camp is a RNFC project that was presented by Miguel Indurain. The program consisted on stages where participants enjoy a specialized program that simulated the experience of a professional sportsman during 2-3 days at Rafa Nadal Sports Centre.

A sport experience with the participation of an elite sportsman. For the media presentation we had the presence of Miguel Indurain who supported the event; and as part of the program the 312th March of Mallorca was included with Miguel’s Indurain participation.

Presentation of sports programs Training Camp

Project RNSC-Rafa Nadal Academy by Movistar.

April 28, 2017 – Rafa Nadal Sports Centre.

WHAT DID IT CONSIST OF?

Training Camp is a RNFC project that was presented by Miguel Indurain. The program consisted on stages where participants enjoy a specialized program that simulated the experience of a professional sportsman during 2-3 days at Rafa Nadal Sports Centre.

A sport experience with the participation of an elite sportsman. For the media presentation we had the presence of Miguel Indurain who supported the event; and as part of the program the 312th March of Mallorca was included with Miguel’s Indurain participation.

RN Academy by Movistar Activation

Rafa Nadal Sports Centre

2016 Mutua Madrid Open

2017 Open Bacn Sabadell

WHAT DID IT CONSIST OF?

We designed and produced RN Academy’s stands for the commercial area of the national tennis tournaments, where attendees could get information about the Academy programs. In addition, we generated a digital activation under the #VamosRafa in which to participate, you only had to take a photo on our particular tennis court that included rackets and a life-size body of Rafa Nadal and post it on social media.

RN Academy by Movistar Activation

Rafa Nadal Sports Centre

2016 Mutua Madrid Open

2017 Open Bacn Sabadell

WHAT DID IT CONSIST OF?

We designed and produced RN Academy’s stands for the commercial area of the national tennis tournaments, where attendees could get information about the Academy programs. In addition, we generated a digital activation under the #VamosRafa in which to participate, you only had to take a photo on our particular tennis court that included rackets and a life-size body of Rafa Nadal and post it on social media.

Rafa Nadal Sports Centre

Proyecto anterior

Santander

Proyecto siguiente

DYC