Official presentation of the new advertising campaign “This is my family, which is yours?” starring Ana Polvorosa, representing the family she has chosen throughout her life as a simile to the new Mahou family: Five Stars, Radler, Gluten Free and the new IPA Session.
This event took place in a spectacular penthouse located in the heart of Madrid that we turned into the home of the Mahou Five Star family for a day, representing the different personalities of each reference through the space. Some of Mahou`s personalities took part in the event, as well as Ana Polvorosa and the other characters of the spot which ended with the visualization of the ad.